The complete, self-paced course for opening a profitable integrative medical & aesthetic practice — from legal setup and the right equipment to marketing, launches, team, and scaling. Built by an operator who has run every seat in the practice.
Most new practice owners learn the expensive way: a six-figure device that sits unused, a lease they shouldn't have signed, a compliance gap, a team that never quite gels. The mistakes aren't from lack of talent — they're from no one ever showing you how the business actually works.
The Wren Practice Blueprint is that missing playbook — the one that saves you from the costly mistakes and gets you to a practice that runs and profits.
By the end, you'll have made the big decisions with confidence and have the tools to execute.
Entity, compliance, licensing, and medical-director requirements handled.
A framework to choose, finance, and negotiate devices — your biggest spend.
Pricing, a financial model, and the KPIs that keep you in the black.
Brand, marketing, launches, and events that fill the schedule.
Define your concept, niche, and service-line strategy.
Entity, medical-director rules, scope, insurance, HIPAA/OSHA.
Space, floor plan, lease, EMR & tech stack.
Choose, sequence, finance & negotiate your biggest investment.
Integrative protocols, labs, emerging therapies, the service menu.
Pricing models, pro forma, KPIs, accounting.
Brand, website/SEO, social, ads, funnels, referrals.
A repeatable launch playbook plus patient & vendor events.
Hiring, onboarding, SOPs, automation, retention.
Add services, providers & locations; model growth; plan an exit.
Done-for-you assets so you execute, not just learn.
"I've worked every seat in the practice. I know exactly where launching one goes wrong — and how to build one that doesn't."
Five years across front desk, marketing, medical assisting, management, and as a physician's right hand. The Blueprint is the playbook I wish every new owner had before they signed a lease or bought a laser.
The founding cohort gets the full course at a reduced price in exchange for feedback as the program rolls out.
One better device decision — or one avoided bad lease or hire — pays for the Blueprint many times over.